Increase Product Page Conversions

How to Increase Product Page Conversions

In offline stores, staff members encourage customers to buy products. But in an eCommerce store, you don’t have the luxury of human staff members to encourage your potential buyers to buy your products. Thus, you must develop a call-to-action motto to inspire your readers to purchase your products or services. There are several proven ways…

Gender Equality
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How to Support Gender Equality in Business

Gender equality is a hot-button topic in today’s society. There are countless articles, studies, and books written on the topic, with people taking various sides of the argument. But one thing that almost everyone can agree on is that gender equality should be a goal in business. We are living in the 21st century, after…

Short-Term Financial Goals

5 Ways To Write Short-Term Financial Goals

Financial goals are important for any person. Financial goals help people to make a better future for themselves and their families. Financial planning is an important step in making sure that you have enough money to cover whatever comes your way, whether it’s something you planned or not. The other reason why you should be…

Inbound Content Marketing and Digital Marketing
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Inbound Content Marketing and Digital Marketing: A Quick Guide for Startups

Statistics show that 78% of people spend more time online researching a product than at a store. This implies that a marketer can reach a larger audience through online marketing. Almost everyone has their phones and a viable internet connection handy in this age. As of October 2021, social media hosts over 450 billion users….

Marketplace Websites
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Top 5 Marketplace Websites for Small Businesses

If you’re considering selling a product, you should consider marketplace websites. Some are globally focused and can offer a vast array of opportunities. For example, the online selling giant Amazon has an enormous reach and visitor market share across many regions, and Amazon’s mobile app reached more than 150 million users in September 2019. 1….

Web Design and Web Development Elements
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Important Elements of Web Design or Web Development

Knowing where to begin cannot be easy if you are new to technology. There are numerous paths available, ranging from web development to web design to digital marketing and every specialization imaginable. A professional website needs to look up-to-date and high-end. Furthermore, modern web design elements should be up-to-date and meet users’ needs. This article…

UX Design Tips and Tricks

14 UX Design Tips and Tricks from the Pros

UX design in marketing is a decades-long profession that is constantly changing. The constant changes within the UX design discipline can bring challenges to UX designers. Designers must navigate and learn about the new changes and methods to create the best design for their clients. To make things easier for UX designers, here are 14…

LinkedIn for Business Owners
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10 Things Business Owners Need to Know About LinkedIn

Few social media platforms are as valuable to a business owner as LinkedIn. The basic service is free, and as a business owner, you should already have a personal profile in place that’s connected to your business website. But, are you using it to its full potential? LinkedIn can be a powerful tool — if…

email marketing
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How To Create Exciting Content For Your Email Marketing? 3 Suggested Tools

Creating an exciting content strategy for email marketing can be a challenge. But, with proper understanding, it can be done. Email marketing is famous and celebrated, as 81% of B2B marketers hail it as their primary content type in digital marketing. Now, it’s difficult not to do that, as email marketing is one of the…